And what a job Canadian comedians can do when they stick together.
I just received an update from Just For Laughs on the blowback from comics across Canada due to the change to the Canada Laughs SiriusXM channel. Since JFL's involvement with the station, they had veered it away from the 100% Canadian content it had been providing all these years. This got comedians up in arms because it would mean a decrease in their much-needed royalties.
Here's their statement in full:
February 27, 2018 [sic]Statement by Bruce Hills, President of Just For Laughs and John Lewis, SVP of Programing and Operations, SiriusXM CanadaToday, we wish to announce our new strategy for Canadian Comedy on SiriusXM Canada.We spoke with Sandra Battaglini from the Canadian Association of Stand-ip Comedians (CASC) and informed her of our plans for the channel.
- The new channel on SiriusXM 168 will be called Just For Laughs Canada and it will showcase 100 per cent Canadian content;
- All the content will be produced by Canadian artists independent of the Just For Laughs catalogue; and
- Canadian artists will be eligible for the same royalties as under the previous channel.
Quotes
“We’ve listened carefully to the concerns of Canadian artists and regret the stress we have caused the comedy community. We are invested in the growth of Canada’s comedy industry and are working to include even more Canadian talent in all our initiatives. To that end, we will continue to engage directly with the industry and work with CASC to strengthen and advance Canadian comedy.” – Bruce Hills, President of Just For Laughs“Our partnership with Just For Laughs Canada provides an opportunity to bring Canada’s comedic talent to a larger audience in Canada and the United States. We understand the importance our platform has to comedians in Canada, and along with Just For Laughs, we will continue to work closely with that community to ensure its success.” – John Lewis, SVP of Programing and Operations, SiriusXM Canada
I contacted Dave Nystrom, a standup comic based in Calgary, and read him the press release. He was dumbfounded. And, needless to say, very pleased.
"Wow... Holy crap... Awesome... That's amazing," he said. "So we basically got it back to exactly what it was."
Well, except for now it's called Just For Laughs Canada, instead of Canada Laughs, but hey, what's in a name?
"I feel like Norma Rae right now," Nystrom joked.
Which is what we all wanted. Comedians can go back to being funny again. Yay!
Kumbaya, everyone.
UPDATE ON THE UPDATE (Feb. 28): The reversion back to the original format will take place at midnight tonight, February 28/March 1, 2019. As for the name change from Canada Laughs to Just For Laughs Radio, this will "take some time" according to JFL press relations, "due to the mechanics of Sirius USA." They have been told the rebranding will take place at the end of March but haven't been given an exact date yet.
UPDATE ON THE UPDATE (Feb. 28): The reversion back to the original format will take place at midnight tonight, February 28/March 1, 2019. As for the name change from Canada Laughs to Just For Laughs Radio, this will "take some time" according to JFL press relations, "due to the mechanics of Sirius USA." They have been told the rebranding will take place at the end of March but haven't been given an exact date yet.